With summer travel in full swing, consumers are prioritizing value-driven escapes and road trips for their vacations. Earlier this week, our CEO, Larry Cuculic, sat down with Bloomberg’s Scarlet Fu to discuss these emerging trends and highlight our guest offerings, including flexible reservations and our award-winning Best Western Rewards program, where points never expire.
This summer is shaping up to be a season of increased travel, with a rise in road trips and last-minute bookings. To manage costs, savvy consumers are prioritizing value and are opting for more frequent, shorter getaways, often within driving distance. I recently had the chance to sit down with Scarlet Fu', Co-Host of Bloomberg Markets’ The Close, to discuss how BWH Hotels is meeting the needs of these travelers through our portfolio of 18 brands, flexible reservations, and our award-winning Best Western Rewards program, where points never expire. Watch the full conversation below and leave a comment to let me know about your summer travel or staycation plans. I’d love to hear from you. #SummerTravel #Hospitality Best Western Hotels & Resorts